How to Do Keyword Research That Actually Works

Keyword Research:

Whenever we write a content we need some ideas on which we need to write that content. Which is for articles, news, blog post, guest blog or other content. Same is the case with us when we need to do some research we have a keyword in our mind which we search on the internet and it will show us all the results for it.

Same is the case with Keyword in the blogging field we need to find a keyword on which we get more ranking in the Google search results and also we check it that there is no such huge difficulty for that keyword. Means if more people are creating content on that keyword it means our chances of rankings are low. So, to find better keywords we do process which is called keyword research.

Tools we use to do keyword research:

In this guide we will tell you both free and paid methods to do keyword research which actually works and you get better results. Here below I mentioned some of the tools which help you in this process.

1. Google Search Method
2. Semrush Tool 
3. Ahrefs free Keyword Generator

1. Google Search Method

Now this method is totally free and very easy to do keyword research. For this you just need to get an idea of the topic on which you need to write a content. For example I choose to write on "Best Cricket Bat". Then you need to go in Google Search and type that keyword. 

In the search bar just give a space and you will below some other related keywords with your main keywords. These are the other sub topics on which you also write content. If I want some country specific or brand you will see it. Like I see Best Cricket bats in America. Then you search the full keywords and see other suggestions to write content on it.

2. Semrush Tool

Semrush is paid tool but you can use it free Daily five keywords and get analyze data for it. They give you a tool which is keywords planner where you need to write a topic which you want like a "CAR". Then there are some filter which you need to apply to get more accurate results.

In filters you need to adjust KD means Keyword Difficulty it will show you how much the keyword is difficult to rank in Google. If the keyword is from 20 to 100 it means it is so high and there is less chance to rank on that keyword in Google. If the KD is from 1 to 19 that means there are still chances to rank in Google but you need a quality content with Backlinks. 

3. Ahrefs free Keyword Generator

Ahrefs is the SEO and Digital Marketing agency which also give you tools to do keyword research. It main tools are paid but you can also use their free keyword generator. Just go in the Google and type for Ahrefs Keyword Generator.

Open the tool and it has some option like choose country, where you want to do keyword research and which country you are targeting just select it. Type the keyword in the search  bar. The tool will show you some of the results in which you see the keyword volume, means how many users are monthly searching that keywords. Also you see the KD, is it possible to rank or not.

How to Finalize the Keyword?

After completing the Keyword research you will get some bunch of keywords but you don't need to use all of them. In this list you will get some of the Primary keywords some long tail keywords which are useful. You need to filter them out like if there is any keywords which are not related to the topic don't add it in your final list.

Try to use those keywords which volume is high but less keyword difficulty. There you have a chance to get higher rankings. You will check it also simple by the method in which you search that keywords and check the top 6 to 10 website. Which are ranking of that keywords is there Domain rating is high it means you don't have chances to rank on that keyword because that website have high authority.

How to use Keywords in content?

When you finalize the keyword main thing is to use them in the content. For this you don't need to do keyword stuffing. Which means for ranking you just add your keyword in every paragraph that is the trick which only works in the past. But now Google want trustworthy content which gives an authority and complete the intent of the users.

Google want to solve the problem of user with your content so if your content is not solving the user problem. It will never rank in the google results. So, focus on trying to provide authentic , real and unique knowledge to your audience. Because they trust you and want to gain knowledge from you.